Romeo Y Julieta

The Romeo y Julieta marque was established in 1875 by Inocencio Alvarez and Manin Garcia. The brand is the Spanish name for Shakespeare's famous tragedy, Romeo and Juliet.

Between 1885 and 1900, the brand won numerous awards at different tasting exhibitions (as still evidenced by the gold medals on the brand's logo). However, the brand truly bloomed after it was acquired by Jose "Pepin" Rodriguez Fernandez, former head of the Cabañas factory in Havana, and his firm, Rodríguez, Argüelles y Cia, in 1903. Being a very cosmopolitan man, Rodriguez constantly travelled across Europe and the Americas, actively promoting his brand, and entering his horse, the aptly named Julieta, in racing events across the world.

As a result of his salesmanship, the brand became exceptionally popular around the world among wealthy customers, many of whom demanded personalized bands for their cigars. At its height, as many as 2000 personalized cigar bands were produced for customers. The branded was also known at this time for specializing in figurado cigars, such as perfectos and pirámides, with over a thousand such shapes believed to have been in production.

Sir Winston Churchill was perhaps the brand's most famous devotee. The flagship vitola of the brand is named in his honor, a long 7" by 47 ring gauge cigar known as the Churchill.

After Rodriguez's death in 1954 (he was 88 years old), the revolution, and the subsequent nationalization of the tobacco industry, the brand was moved to La Romana in the Dominican Republic, where production of a Romeo y Julieta cigar for the American market continues today under the direction of Altadis SA. The Cuban government nationalized the brand and still produces and distributes it worldwide as one of its top-selling global brands.

  • Romeo y Julieta Wide Churchills Romeo y Julieta Wide Churchills

    Romeo y Julieta Wide Churchills

    The Romeo y Julieta Wide Churchills is packed with punchy flavor, this is a medium bodied cigar that feels stronger than it actually is. Notes of orange peel, wood, roasted hazelnuts and hints of leather abound.Smoking this Wide Churchills is like...
    R356.00 - R8,880.00
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  • Romeo y Julieta Short Churchils Romeo y Julieta Short Churchils

    Romeo y Julieta Short Churchils

    The Short Churchill, released in 2006 by Romeo y Julieta, was smoked for the first time at the festival del Habano. An easy drawing, medium flavor, and light strength cigar that are sweet in taste from the first to the last draw. The Robusto sized...
    R310.00 - R7,750.00
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  • Romeo y Julieta No.2 Romeo y Julieta No.2

    Romeo y Julieta No.2

    Slightly shorter in length than the No.1, the No.2 has the same ring gauge. This means the smoke will be different. The flavors are the same, but the development will be quicker and delivered in a more rapid smoke. Slightly stronger finish. A round...
    R201.00 - R5,010.00
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  • Romeo y Julieta No.1 Romeo y Julieta No.1

    Romeo y Julieta No.1

    This Corona from Romeo y Julieta turns out to be more a Juliet than a Romeo - suave, discreet and with personal charm.A tubed Romeo y Julieta cigar for mobile smokers on the go. Typical mix of Romeo flavors (nuts, leather, fruit and some bean) delivered...
    R211.00 - R5,270.00
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  • Romeo y Julieta Churchills Romeo y Julieta Churchills

    Romeo y Julieta Churchills

    A true Cuban legend. The Churchill from Romeo Julieta is a classic Habano, world famous. With is 178 mm x 47 format, the Churchill is a strong bodied vitola, but smooth and creamy nevertheless. It is perfectly constructed and its draw is smooth and easy...
    R427.00 - R10,600.00
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